Rhodes was raised in Stepney, east London. He is also known in Brazil for his friendship with Supla and baptising the band "Brothers of Brazil".
The area around the studio became a well known hangout for punks and contributed to the growth of Camden as a hip area. During this period Rhodes built and operated from his Camden studio Rehearsal Rehearsals, in what became Camden Market. Rhodes nurtured and managed other bands including Subway Sect, The Specials, Dexys Midnight Runners, Jo Boxers, The Lous, The Black Arabs, Twenty Flight Rockers, and Watts from Detroit.
In 1981 singer Joe Strummer demanded his return to the Clash or he would quit the group. Rhodes meantime continued with other successful signings to his label Oddball Productions and major record companies. Disagreement with the group about direction led to his sacking by the Clash in 1979. Rhodes was an important force behind The Clash not only managing their business but also guiding their marketing and creative direction. He introduced Joe Strummer to Mick Jones and Paul Simonon, who with Keith Levene then formed The Clash. Rhodes was responsible for discovering John Lydon and arranging his audition in the King's Road which led to Lydon joining the Sex Pistols. He is most associated with two of the UK's best known and influential punk bands, the Sex Pistols and The Clash. Bernard Rhodes is a designer, band manager, studio owner, record producer and songwriter who was integral to the development of the punk rock scene in the United Kingdom from the middle 1970s.
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